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Monthly Archives: December 2010

Casey has chosen Smashwords as his distributor for the ebook version of The Entrepreneur That Could. It’s easy. No need to sign in. You will find a generous 20% sample reading.

http://www.smashwords.com/books/view/34476

Find out what it is all about.

“The health of small business is the most reliable barometer of a capitalist and free market system”
How we doing America?

When I talk to entrepreneurs, often I hear ideas about getting involved politically. The “Tea Party” is the most recent “solution” I hear mentioned. And I have advocated for a Jeffersonian revolution. Sometimes that gets interpreted as a political statement. So I should clarify. Entrepreneurs get sidetracked when they get sucked into the political debate. Let’s not go there.

Our real opposition is the RCMC’s, not the government. RCMC is my acronym for the Resource Controlling Multinational Corporations. Why I identify them as the opposition is precisely why I refer to them as “resource controlling.” Central to the operations of these multinational giants is the strategy to control common resources: raw materials, labor, production, money and banking, media, technology, distribution, infrastructure (roads, power, waste disposal, communication lines), food, water, transportation, trade regulations, politics and governments.

Regarding the political landscape, the RCMCs see politicians and governments as resources, just like labor and raw materials. And because of their influence, now worldwide, the political arena is the playground of the RCMCs. My counsel is to avoid political involvement…unless the entrepreneur can stay focused on improving the political and economic environment for the local community.

There is plenty of bad news about the failing economy. I mention several indicators in my book. While the wake-up call is important, we need more than bad news. We need a path to pursue. The bad news reminds us that the old methods aren’t working. So, what do we do to feed our families, follow our passions, serve our communities and leave a legacy?

That is what you will find in The Entrepreneur That Could. That is the difference this book offers. I draw from the core principles that serve life cycles, build communities, and developed a land of opportunity for entrepreneurs. The present crisis is real, but it is also an opportunity to rebuild a fair and open economy.

Of the many things that make up a business, what would you say is the core? Is it fair value? Location? Leverage? Marketing? Financing? Infrastructure? Cash flow? Generally a good economy? Perseverance? Showmanship?(It may be something other than what I have listed.)

And is that also what you see as the ideal you focus on most?

I’d love your comments.

When I talk to small business owners, I hear lots of confusion and even despair. That is usually because they are lacking the pieces of the puzzle and don’t know how to get their business back on its feet. They sense, as I do, that we are in the midst of a tremendous opportunity in this country. It is the corporate model that is screwing with our minds. It is so far from what the Founding Fathers had in mind! I believe that if we get back to those founding principles, that were entrepreneur-growth- friendly, we can get this nation back on its feet.

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